The Vauxhall Frontera is back, but not in the way you might expect. This new model marks a significant shift in Vauxhall’s lineup, positioned as an affordable family SUV with both petrol and electric options available for the exact same price, a first in the industry. Set to rival models like the Kia Niro and Hyundai Kona, the Frontera’s entry-level cost of £23,495 is a notable breakthrough, especially in a market where electric vehicles are typically priced at a premium compared to their petrol counterparts.
The new Vauxhall Frontera stands out for bridging the gap in price between petrol and electric vehicles. Historically, electric vehicles (EVs) come with a higher price tag than internal combustion engine (ICE) variants, making it challenging for budget-conscious consumers to make the switch to electric. Vauxhall’s decision to price both versions of the Frontera equally aims to offer customers genuine flexibility without financial compromise. The brand says that currently, the average price difference between petrol and electric models in the same segment is about 31%. With a petrol and an electric Frontera starting from £23,495, Vauxhall has created an accessible option that undercuts many competitors.
The Frontera is available with two main powertrains: a 1.2-litre three-cylinder petrol engine and a 44kWh electric motor. The petrol model includes mild hybrid technology for efficiency, with two engine options offering 100hp or a more powerful 136hp. The 100hp version reaches 0–62mph in 11 seconds with a top speed of 112mph, while the 136hp variant completes the same sprint in 9 seconds and tops out at 118mph. Both versions are designed with modest CO2 emissions in mind, making them environmentally friendly for their category.
On the EV side, the base Frontera Electric features a 113hp motor paired with a 44kWh battery. This setup achieves a 0–62mph time of 12.1 seconds and a top speed of 87mph, while delivering a maximum range of 186 miles on a full charge. Vauxhall has also built in rapid charging capability, allowing the Frontera to reach 80% charge in about 26 minutes with a suitable charger. For buyers needing a bit more range, a ‘Long Range’ version with an extended battery is set to debut in 2025, promising a range increase to around 248 miles.
The Frontera’s design has been completely reworked, replacing the rather dated looks of the Crossland with a more modern and rugged aesthetic. The SUV’s exterior includes Vauxhall’s signature ‘Vizor’ grille and sleek LED headlights, lending it a contemporary appearance. Black cladding around the lower body and functional roof bars add to its rugged feel, giving it a look that is both stylish and functional.
Inside, the Frontera offers a spacious and flexible layout. The boot has a capacity of 460 litres with all seats in place, expanding to a considerable 1,600 litres with the rear seats folded flat. The new Frontera also has a seven-seat option, allowing it to compete with larger SUVs in terms of practicality. For families, this versatility adds a significant advantage, positioning the Frontera as an attractive option for those who need extra space but want to avoid stepping up to a more expensive SUV.
Positioned between the smaller Vauxhall Mokka and the larger Grandland, the Frontera is sized just right to appeal to families looking for a capable compact SUV without venturing into full-size territory. Built on Stellantis’ ‘Smart Car’ platform, shared with the Citroen C3 and Fiat Panda, the Frontera benefits from shared technology and cost-saving efficiencies that allow Vauxhall to keep its price point competitive. This approach places the Frontera in direct competition with well-established models like the Nissan Juke, Toyota Yaris Cross, and Volkswagen T-Cross, as well as budget-friendly EVs like the MG4.
The Frontera’s pricing and dual-powertrain offering give it an edge over many of its competitors. For instance, the Kia Niro EV and Hyundai Kona Electric both start at significantly higher price points, making the Frontera a more attractive option for buyers focused on value. While models like the MG4 EV also offer competitive pricing, the Frontera brings the flexibility of a petrol alternative at the same cost, which is a unique selling point in the current market.
The new Vauxhall Frontera is available for purchase now, with both petrol and electric versions starting at £23,495. This strategic pricing aims to capture the attention of cost-conscious buyers in the market for an affordable family SUV. Vauxhall is also offering added incentives to EV buyers, including a choice between a free home wallbox charger or £675 in public charging credit, further enhancing the Frontera Electric’s appeal.
As the automotive industry leans increasingly towards electrification, Vauxhall’s innovative pricing strategy with the Frontera may prove to be a turning point. By offering equal pricing for petrol and electric variants, Vauxhall is removing a key barrier to EV adoption and positioning itself as a leader in affordable, flexible vehicle options for families.
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