The Ford Puma Gen-E, set to launch in 2025, marks the electric debut of Ford’s popular small SUV. With its promise of affordability and practicality, this new model could position itself as a key player in the growing EV market. Here’s a closer look at what to expect.
Visually, the Puma Gen-E stays true to its petrol-powered predecessor, keeping the same crossover hatchback design that made the original a hit. Key changes include a closed front grille and unique alloy wheels, distinguishing the electric version. This approach is deliberate, aiming to appeal to families and buyers looking for familiarity in their transition to electric vehicles.
The Puma Gen-E’s launch follows the success of its petrol version, which became the UK’s best-selling car in 2023. Ford aims to build on this foundation by offering a practical, city-friendly EV with broad appeal.
The Puma Gen-E features a 43kWh (usable capacity) battery, delivering an official range of up to 233 miles. While this falls short of competitors like the Kia EV3 and Smart #1, it should suffice for most daily commutes and family trips. The vehicle’s front-mounted 168PS motor powers the front wheels, allowing the car to accelerate from 0-62 mph in 8 seconds.
The interior of the Puma Gen-E mirrors its traditional counterpart, offering practical features with a modern touch. A 12.8-inch digital instrument cluster and a 12.0-inch infotainment touchscreen powered by Ford’s Sync 4 software are standard across trims. These systems have been praised for their quick response times and user-friendly interface.
The Gen-E boasts a spacious 523-litre boot, which outclasses many rivals, and a 43-litre front trunk (“frunk”) for extra storage. Additional options include a Winter Pack with heated seats, a heated steering wheel, and a heated windscreen.
The Ford Puma Gen-E will be available in two trims: Select and Premium. The Select trim offers a solid range of features, including wireless smartphone mirroring for Android Auto and Apple CarPlay, wireless charging, and Amazon Alexa integration. The Premium trim adds a B&O sound system, matrix LED headlights, and a hands-free powered tailgate.
Prices for the Puma Gen-E start at £29,995, undercutting rivals like the Smart #1 and Skoda Elroq. Premium trim adds £2,000 to the base price, with further customisation options available, such as larger alloy wheels and an openable panoramic roof.
The Puma Gen-E is equipped with advanced driver assistance features, including adaptive cruise control with lane-centering, dynamic LED headlights, and a 360-degree camera system. These technologies aim to enhance safety and convenience, making the car well-suited for urban driving and longer trips alike.
The Ford Puma Gen-E represents a significant step for Ford as it seeks to make electric vehicles more accessible to a wider audience. By blending the practicality and design of its best-selling small SUV with an electric drivetrain, the Gen-E could be a strong contender in the EV market. With competitive pricing and a focus on everyday usability, the Puma Gen-E might be the mainstream electric vehicle Ford needs to solidify its place in the EV market.
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