Peugeot has revealed it will be releasing the Peugeot 208, a supermini that follows the larger Peugeot 308 into the market in the French car makers new model range.
With the likes of the Citroen DS range, and in particular the DS3, introducing a premium feel to the market, Peugeot has took this on board with a new design that is set to better match the market's new, higher standards.
The new 208 is also set to replace Peugeot's 207 model, which is a little outdated now.
First of all it is worth noting that the new 208 is available with both three and five doors and comes in the standard hatchback format.
The exterior of the new model features distinctive differences from the old 308 design of which it is based, with things such as sculptured like alcoves on its doors, a floating front grille and a 'spine' impression on the bonnet.
When it comes to the 208's interior Peugeot has said that it has been 'completely re-thought'. This re-thinking includes design elements like a new smaller steering wheel and an elevated instrument panel which includes gadgets like a large touch screen.
Gilles Vidal, style director at Peugeot automobiles said:"The strength of the 208 lies in its style: it is a real ball of energy. It has the potential to please everyone, like a popular piece of music that touches the human soul regardless of culture."
As well as featuring new design elements the 208 will also feature new engine technology called e-HDI micro-hybrid. This new system functions as a tool in making Start and Stop technology more efficient.
This is accomplished by an electric motor which gives the engine a boost when it is restarted, meaning that fuel is not used to start the engine and therefore it gives off less emissions.
This electric boost means that the 208's CO2 emissions are as low as 87g/km, which is 37g/km less than the 207 model.
This boost ultimately uses less fuel therefore gives off less CO2 emissions, as low as 87g/km actually. This is 37g/km lower than the 207 model and delivers free road tax and, for London drivers, exemption from daily congestion charges.
The new Peugeot 208 will be launched in the UK in summer 2012.